Case Studies and White Papers
As senior content strategist, I created several case studies and white papers to showcase RXO's services. These documents were used by the sales team and were also converted into website content. Click the images below to view the full documents.
I was responsible for all of the copy and design elements for this project.
I was responsible for the design elements of this project along with certain parts of the copy.
Blog Content
At RXO, our goal was to create blog content for different stages of the marketing funnel while reinforcing the comapny as an industry expert. We used Semrsuh to research effective SEO keywords for each blog.
Blog: Capabilities of 3PLs vs. 4PLs
Blog: Take the Stress out of Vehicle Shipping
Press Releases
At RXO, I frequently assisted with with press releases. This process involved gathering information and interviewing employees to ensure our content was accurate and included all necessary details.
